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Plumbing SEO Companies

Plumbing SEO Companies

What Do SEO Companies Do?

There are many plumbing SEO companies. They perform a variety of services for their plumbing clients. So, what do they actually do to create an ROI for plumbers? Most plumbing SEO companies try to rank you as high as they can on Google. This opens up a can of worms. Ranking high on Google sounds great, but what are you ranking high for? The ultimate keyword to rank highest on Google for is “plumber”. “Plumber” is the keyword that most ready-to-buy customers search for when they need a plumber.

Plumbing SEO Companies

“Plumber near me” is the most searched for keyword phrase. The combination of “plumber” and “plumber near me” is the best combination of keyword search terms for ROI. So, that’s what the best SEO is for a plumber. The SEO companies that optimize the best will get you ranked highest on Google for “plumber” and “plumber near me” searches. This is our goal with all of our plumbing clients. We haven’t seen any companies guarantee that you will rank #1 for these keywords on Google. We don’t either. But, we’ve don it with all on our plumbing clients.

Beware of Cheap Companies

When you hire a plumbing SEO company you want to feel confident you will get an excellent ROI. SEO has the highest ROI of any marketing channel available to a plumber. For that reason you must choose wisely. You should expect to pay from $500 to $1,000 per month for an SEO that can produce a profitable ROI. Beware of cheap SEO companies that only charge $100-200 per month. They say they can get you more visibility online. They will do a minimum amount of the work it requires to really get a good ROI. You’re basically throwing your money away because you won’t see an ROI from these SEO companies.

If you are in a large market, such as New York, Chicago or Los Angeles you can expect to pay more for SEO. That’s because these markets are more competitive. That makes it harder to rank high on Google. So, you’ll pay around $1000 per month, maybe higher in these markets. If you are in a mid range market, such as Tulsa, Tampa or Cleveland you will probably pay around $750-800 per month. Smaller markets should find good SEO companies for $500 to 700 per month. Remember, SEO is a long term investment. Your high ranking on Google will only last if you constantly optimize you website, blog videos and social posts. Otherwise you will lose your high ranking in less time it than it took to get there.

SEO Companies that Just Work with Plumbers

It is our opinion that you will have better success with an SEO company that just specializes in plumbers. Why? Because plumbing SEO companies know the plumbing business. This makes a difference in your SEO success. Knowing the plumbing niche helps because that knowledge base helps in creating plumbing content. Content is king. So, you need to know what you’re talking about when you write about plumbing. Profit centers like radiant heating and cooling must be addressed properly. Tankless water heaters must be explained. These are examples of plumbing knowledge that make the difference in SEO.

An SEO company that knows the right questions to ask a plumbing company are going to come out way ahead of the competition. Every industry has it’s own uniqueness. Plumbers are no exception. AN SEO company that has plumbing knowledge will save time and get you ranked higher on Google faster. An SEO company that has to learn as they go with you is going to slow down progress and success.

What Services Do SEO Companies Offer?

A pure plumbing SEO company mainly concentrates on Google rankings for your best keywords. The goal is to rank highest on Google for your top keywords. That will bring you the highest ROI possible for SEO. When you rank highest for “plumber”, “plumber near me”, “plumbing company” and “plumbing and heating company” you will get an excellent ROI. You’ll get the most ready-to-buy-customers calling you everyday. In addition to those keywords you can also rank highest for “water heater” and “water heater repair”. That’s a great profit center. Others would be “backflow testing” and “boiler service”. It all depends on what you offer in plumbing services and products.

Many SEO companies also offer pay-per-click (PPC) advertising. SEO can return a click-through rate (CTR) of 40% or more. PPC has an average CTR of 2%. But, if done correctly PPC can increase and create a good ROI. That would include good offers and landing pages. Most PPC ads don’t have either. We offer PPC service. But, other SEO companies also have elaborate marketing strategies that go beyond basic SEO and PPC. You may pay more for that. Also beware of SEO companies that offer so many different services that they don’t focus on SEO enough. Remember again, SEO has the highest ROI of any other marketing channel.

SEO Plumber Pro

Here at SEO Plumber Pro we focus 90% of on your Google ranking for your best keywords. That includes Google Maps. The combination of ranking highest on Google and Google Maps will bring you the greatest ROI. We also focus on your market, your competition and, of course your company and you. We can work on your PPC campaign to get you a better response and result. SEO Plumber Pro also constantly monitors your website and social media network. We create content, structure and optimization to all your online properties to create the best ROI for you. We are reasonably priced, too.

Contact us or request a free consultation or quote from SEO Plumber Pro. Rank highest on Google and Google Maps for an excellent ROI.

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Google My Business

Google My Business Update

Covid-19 has Affected Google My Business Update Activity

Due to Covid-19 Google My Business has limited functionality. Google, like most other companies, has employees working from home. This has limited Google in many areas. For plumbers Google My Business is an important feature for local marketing. Right now Google has disabled new reviews from showing up. Review responses are also disabled. This is the same for everybody using Google My Business. So, Google My Business update activity is pretty much at a standstill until further notice.

Google My Business Update

Because plumbers are an essential business this is not affecting you as much as other businesses. Restaurants, for instance, are unable to post new information like new hours and take out operations. So, it’s harder for restaurants to operate already, but this makes it even harder. Many customers use their mobile phones to order take out food, so it’s a real hindrance for restaurant business.

Plumber SEO Still Going Strong

For plumbers online marketing is still intact for you. Pay-per-click ads still function. SEO and Google rankings continue on. Plumbers can still post content on their websites, blog and social media sites. Google My business optimization is considered more important than website optimization by many experts. But, it’s not really favoring any other plumbers over you at this point. Review responses tend to be the one area that could possibly hamper a plumber. Being unable to respond to a bad review creates a definite disadvantage right now.

At this time plumbers seem to have sidestepped the temporary freezing of information on Google My Business. It’s not a good time to try to add any content to Google My Business. Again, because plumbers are essential their essential information should carry them through this tough time. Phone calls are the source of most plumbing business, so that will continue uninterrupted. Plumbers with great SEO still rank highest on Google and get the most calls. Appointments will still be made as they always have been. And we are still here if you need our help. Plumber are tough and essential and still going strong. You are providing really important services at this difficult time.

Contact us or request a free consultation or quote from SEO Plumber Pro. Rank highest Google and Google Maps for an excellent ROI.

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Best Plumber SEO Best SEO for Plumbers

The Best Plumber SEO

The Best Plumber SEO for ROI

Of all the marketing channels available to plumbers, SEO brings the best ROI. Of, course plumber SEO must be done properly to reach the highest rankings on Google. The ultimate keyword to rank for is “plumber”. The ultimate keyword phrase to rank for is “plumber near me”. So, ranking highest on Google for these search terms will bring you the most ready-to-buy customers.

The Best Plumber SEO

All plumber searches are local searches. So, when ready-to-buy customers need a plumber most of them search Google. Google knows that a plumber search is a locale search. So, a search for “plumber” brings up local results automatically. Google Maps is also displayed on the search results page. The Google Maps 3-pack shows the top three plumbers. These are the plumbers with the best optimization for Google Maps. So, with proper optimization you can rank highest on the Google results page and Google Maps. That brings you the lion’s share of ready-to-by customers. It’s an example of the best plumber SEO for ROI.

Plumber SEO vs. PPC

Most plumbers choose pay per click (PPC) ads on Google over SEO. PPC can return a good ROI, but most likely on a smaller scale. One reason for that is most plumbers don’t invest very much in PPC ads. SEO is a whole other ballgame. Plumber SEO is a long term investment with a much larger scale of success. Some plumbers use PPC and SEO to gain customers. One downfall of PPC is that plumbers rarely set it up properly for success. Most plumber PPC have a mediocre headline and a simple link to their website. So, this cuts down their conversion rate. Having a good offer and a landing page designed for customer conversion greatly improves ROI.

Plumber SEO vs. PPC

Plumber SEO is much more complicated and may require hiring a professional SEO company to manage it. The learning curve for SEO is steep. But, that’s part of the reason that SEO has the highest ROI among the available marketing channels. SEO is ongoing and can can build into a local domination of Google for you. Aside from ranking highest for “plumber” and “plumber near me” their are other great keywords to rank for. Ranking highest on Google for “water heaters” and “backflow” service are two examples. So, keyword phrases like “water heater repair” can bring huge rewards for that profit center. Mostly for water heater sales and installation. Optimizing a water heater page on your website is where you start. Optimizing all your profit centers brings additional ROI aside from your main “plumber” keywords.

We Recommend WordPress for Plumbers

We consider WordPress to be the best website platform for plumber SEO. The main reason for this is that WordPress is a world class blog platform. Why is a blog platform import to SEO? It’s the best way to add new content on a regular basis. So, to rank highest on Google you need to have an active blog. WordPress also has a great support system. Aside from WordPress.com there is also WordPress.org. These websites offer products and support.

WordPress websites

Yoast is another great WordPress resource. Yoast is an SEO support company for WordPress. They offer SEO plugins and SEO training. This is a great way to learn the basics of SEO with free plugins and free training. What you pay for is your time. SEO is a profession and it takes time to learn it. SEO Plumber Pro offers a WordPress website at no additional charge. That’s because we believe so strongly in WordPress. It may actually be easier and save time to build you a new website. You may need a new website to rank highest on Google.

Plumber Content is King

You may or may not have heard the motto, “content is king”. It refers to internet marketing and also applies to SEO. So, plumber content is your focal point. You must use relevant and useful content on your website, blog and social media posts. No fluff allowed. Ready-to-buy customers who have taken the time to visit your website want information. So, if you don’t give it to them what they are looking for they are liking to leave. So, you must organize, structure and optimize you content to please customers. Make it easy for them to call you.

"Content is King" - Bill Gates, 1996 quote

You also want to please Google with your content. Google wants to rank you highest if you have the best content. Don’t forget, this reflects on Google reputations as well as your reputation. Google wants to give it’s users the best information and content they can. See how that works? Please your customers and please Google the most and you win. Copywriting is a skill and profession. So, your SEO company should be well versed in copywriting to deliver great plumbing content.

Beat Your SEO Plumbing Competition

The fun part of SEO is beating your plumbing competition. When you’ve reached the highest ranking on Google you’ve beaten all your competitors. That not only includes other local plumbing companies it includes some bigger ones, too. Yelp, is usually at the top of Google search results for “plumber near me”. But, you can beat Yelp. Yelp doesn’t have a local address. This makes you a prime candidate to move past Yelp, Angie’s List and Home Advisor. Google favors locally based companies. So, as long as you deliver great local content on a regular basis and optimize it properly you can beat these big shots.

Beat Your SEO Plumbing Competition

Other tactics for beating everybody include videos that answer customer questions. Frequently Asked Questions (FAQS) are a great place to start. These videos attracts customers to you posts and web pages. To further your reputation as a the experts in your field you can also answer Should Ask Questions (SAQs). These are questions that ready-to-buy customers should ask you, but they don’t ask you. That’s because they don’t have your expertise to know enough to ask these questions. You’ll be thought of as the most honest and reputable plumber in town with your answers on SAQ videos.

You may want to consider hiring a reasonably priced SEO company that specializes in plumbers. So, just make sure you are confident they will be able to deliver an excellent ROI for you. And finally, make sure the can do everything we’ve talked about here.

Contact us or request a free consultation or quote from SEO Plumber Pro. Rank highest on Google and Google Maps for an excellent ROI.

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Plumber Marketing During Coronavirus Plumber SEO

Plumber Marketing During Coronavirus

Is Plumber Marketing During Coronavirus Important

Coronavirus has changed everything as we know it. But, the plumbing business remains essential. Some plumbing business has been lost, but there is still a demand for plumbers. Many businesses working from home leave commercial buildings nearly empty. So, much of the commercial business for plumbers has dried up. Commercial jobs remain, but less than before. Restaurants with take out service need plumbing support. So, what about plumber marketing during coronavirus?

Plumber Marketing During Coronavirus

Plumbing companies may have to scale back marketing because of the coronavirus. Others may keep things in place with unknown demand in business. Internet marketing appears to remain steady with pay-per-click ads. PPC ads are relatively low cost, but low return propositions. PPC will deliver a smaller revenue stream than other marketing channels. SEO is one of the highest ROI channels.

Plumbers with successful SEO marketing programs are in the best position. Plumbing companies ranked highest on Google for “plumber near me” searches still get the most calls. Actually, plumbing and plumber SEO are recession proof. Plumbing and Google searches for plumbers never stop. So, do you add an SEO marketing program now? Perhaps not, but it’s something to consider when business gets back to normal.

Plumber SEO for Higher Profits

A reasonably priced SEO marketing program could help. So, consider an SEO company dedicated to plumbers. After the pandemic subsides there will be a need to grow business. Plumbers think about their business all the time and especially now. Employee safety, supply chain concerns and your bottom line are amplified now. And the future is being pondered. Our best wishes go out to all plumbing companies during this time. Be essential, be professional and be safe.

Contact us or request a free consultation or quote from SEO Plumber Pro. Rank highest on Google. Get an excellent ROI.

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Using Tags for Plumber Websites

Using Tags for Plumber Websites

Using the Right Tags for Plumber Websites Helps Customers Find You

Tags are a behind the scenes feature that can really improve your website Google ranking. We’ll use WordPress as the example here because we feel it’s the best and simplest website building platform. When you build a page or post you are working behind the scenes. You’re on the edit page for the page or blog you are creating. This is where all your options are available to create good or great plumbing content. Let’s assume you’ve completed your content for a page or post. So, what’s next? Using tags for plumber websites is an essential and important task.

Let’s say you’re adding content for your water heater page. When you’re done make sure you add a “water heater repair” tag. Even if your content focuses on new water heaters and installation you offer make sure to add the “water heater repair” tag. You may have mentioned that you repair water heaters, but the important thing is the tag. Why? Because ready-to-buy customers with a broken water heater may earch for “water heater repair”. This will make it easier for them to find your website. But, more importantly it will help you rank higher for water heater repair on Google where the most customers will find you.

Using Tags for Plumber Websites

Tags Help You Rank Highest on Google

When you’re using tags properly you are helping to structure your website in a way that makes it easier to find. Ready-to-buy customers and Google will understand what your website pages and blog posts are about when you properly tag them. Your tags reflect what that page or post are about. Then Google can determine how relevant and important your content is to people searching for the subject your content covers. If you are most relevant and useful to people searching for a plumber and plumbing serviced offered you’ll rank high on Google.

If you do all of the things necessary well you’ll rank highest on Google for “plumber near me” searches. You can also rank highest for “water heater repair” searches and other profit centers. You may want to consider hiring a reasonably priced professional SEO company that specializes on plumbers. If so, make sure you are confident they can deliver an excellent ROI.

Contact us or request a free consultation or quote from SEO Plumber Pro. Rank highest on google and Google for a great ROI.

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Coronavirus Affect on Plumber SEO

Coronavirus Affect on Plumber SEO

What is the Coronavirus Affect on Plumber SEO?

What is the coronavirus affect on plumber SEO? We’ll get to that in a moment. The coronavirus has upended world health, world markets and world attitudes. So, how does the virus affect plumbing companies here in the United States. It would seem that plumbing companies are a most important element of recovery from the coronavirus.

Coronavirus Affect on Plumber SEO

The need for cleanliness is at a premium for all of our citizens. Washing your hands for 20 seconds is the number one way of prevention of this virus. That requires fresh running water for good health practices in fighting of the virus. Hot water is not required to wash hands, but it is perhaps the best way to wash your hands. So, plumbing companies are in high demand. During the coronavirus pandemic plumbers will help maintain good plumbing and good health.

The Health of Plumbers and Their Customers

One area of concern for plumbing companies is the health of their employees. Plumbers visit homes and businesses every day. Social distancing practice are being suggested and have been employed in many situations. So, how is this affecting plumbers and customers who have to interact? Virus testing would seem to be extremely important for plumbers. Certainly customers want to feel confident they will not get the virus from a plumber. One the other hand customers need to be tested also. This virus situation has brought up a real health concern for plumbers and their customers.

The Durability of SEO

Through all of the turmoil, concerns and fear of the coronavirus plumber SEO remains a steady constant. Your SEO score will not be affected by the coronavirus. In fact, if you’re ranked highest on Google and Google Maps you’ll still get the most customer calls. That makes plumber SEO that ranks you highest on Google an insurance policy during these times.

Contact us or request a free consultation or quote from SEO Plumber Pro. Rank highest on Google and Google Maps for a great ROI.

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Facts About Local SEO

Facts About Local SEO

Facts About Local SEO Show High Demand

For those of you wondering how important local internet search is to your plumbing company here are some facts. 60% of American adults conduct searches for local services or product information on tablets and smartphones. 50 % of searchers on their mobile phones who conduct local searches are looking for things like a local business address. 78% of local-based searches on a mobile device end in purchases being made offline. These facts about local SEO were compiled by the Search Engine Journal.

Facts About Local SEO

The Search Engine Journal also listed the industries that benefit most from local search. Lawyers and law firms, doctors and medical practices, plumbers and restaurants are at the top their list. Here’s what the Search Engine Journal says about plumbers. “Think about it: when someone has an emergency involving plumbing, are they going directly to the store? No, they usually go to Google to search for a “plumber near me”. The Google search results provide an easy way for someone to call a plumber
directly, read reviews, and access local plumbers immediately if they have such an emergency.”

Rank Highest on Google for a Great ROI

The Search Engine Journal basically echoes what we have been telling you for quite some time. The only time anybody searches for a plumber is when they need a plumber. We’ve also written about how customers forget plumbing companies they have used in the past. Even when a customer is happy with a plumber they’ve used they tend to forget their name. It’s mostly due to the passage of time in between visits from a plumber. So, Google search is where most ready-to-buy customers go to find a plumber.

Great plumber SEO is the key to rising to the highest Google organic results and Google Maps. You might want to think about hiring a SEO company that specializes in plumbers.

Contact us or request a free consultation or quote from SEO Plumber Pro. Rank highest on Google and Google Maps for a great ROI.

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Technical Plumber SEO

Technical Plumber SEO

How Much Technical Plumber SEO Do You Know?

Technical Plumber SEO counts as much as anything. We talk a lot about good content, but you have to have a foundation of technical SEO, too. Do you have your SSL certificate? Are your XML sitemaps up to date? You have to have solid technical SEO to rank highest on Google. In short, it’s just as important as your website content. So, think of technical SEO as on-page SEO like content. Off-page SEO would be your content distribution across the internet with your social media network

Technical Plumber SEO

Technical SEO allows the Google robots to crawl your site and determine what it’s about. Ultimately, the Google robots report back to the Google how important your website is and how it ranks. Without a technical SEO foundation you’re not going to get credit for a great website. Your page speed won’t be as fast as it should be without good technical SEO. So, visitors won’t stay as long and opportunities will be lost. Over half of your visitors on mobile devices leave if your website doesn’t load in less than 3 seconds.

Hire an SEO Pro

An SEO pro knows you need an SSL certificate to have HTTPS capabilities. It makes your website more secure. An SEO pro can set up your XML sitemaps to make sure Google robots see everything. On-page SEO, which includes content must be technically up to snuff.

Words and robots are equal entities when it comes to technical SEO. So, it includes all your page titles, paragraph headings, word count, meta description and keywords. Meta description? Yeah, it sounds a bit in the weeds, but not to an SEO pro. That’s what we do. Our job is to rank you highest on Google for “plumber” searches. We have to know technical SEO to make that happen. So, you’ll get the most calls from ready-to-buy customers searching for a “plumber” in your town and service area.

Contact us or request a free consultation or quote from SEO Plumber Pro. Rank highest on google with great technical SEO!

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Beating Your SEO Plumbing Competition

Beating Your SEO Plumbing Competition

Beating Your SEO Plumbing Competition with Great Content

There are three main things you need to incorporate into your website to beat your plumbing competition. Number one is good or even great content. Number two is having the best content distribution plan you can design. The third thing is the best website optimization you can come up with. So, if you do those three things at a high level you’ll be on your way to beating your SEO plumbing competition.

Beating Your SEO Plumbing Competition

Content is king. We have heard that for years and still true today. Explain who you are, what you do and how you serve your customers. So, if you write this content with your keywords and keyword phrases included you can have the best content. But, you must write in a way that focuses on your customers needs. What’s in it for them. That’s what customers are constantly asking. Give them the answers.

Your Social Media Network

When you have your content set up on your website pages you’re still not done. You need a blog. It’s probably the most important element of your website for your SEO score. A steady schedule of blogging gives you additional fresh content. You can also re-publish blog content to your social media network. Facebook, Twitter and Instagram are great sites to carry your blog posts. It gets your message out to additional customers and improves your SEO score. Do this better than you plumbing competition and you’re on your way to the top of Google.

Website Optimization

Back to your website. When you are in full operation with a blog schedule you’ll want to make sure to optimize everything. Site structure is important. External links to reputable websites and internal links to other pages help. Again, your blog is a great place to do this on a regular basis. It optimizes your website by giving it depth of knowledge. Page and post tittles, headings, total word count, photos and videos must also be properly optimized.

You may want to consider hiring a professional SEO company that specializes in plumbing. Just make sure that they understand what it takes to rank highest on Google. Now that you know you can ask the right questions.

Contact us or request a free consultation or quote from SEO Plumber Pro. Rank highest on Google with the best content, content distribution and optimization.

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Do-It-for-You SEO

Do-It-for-You SEO

Do-It-for-You SEO Services Can be the Way to Go

So, you’re running your plumbing company and you have zero time for anything else. Sound familiar? But, the phone isn’t ringing as much as you’d like. The fastest way to get the best ready-to-buy customers is to be ranked highest on Google for the search word “plumber”. When you’re ranked highest on Google you’ll get the most calls from ready-to-buy customers searching Google for a “plumber” or “plumber near me”. SO, do-it-for-you SEO services can be the way to go.

Do-It-for-You SEO

Finding a good SEO company that specializes in plumbers is recommended over a general SEO company. Plumber SEO companies can work on their own because they are, or should be, familiar with the plumbing business. And they should know how to market a plumbing company best. For instance, SEO Plumber Pro has over 20 years of experience working with plumbing companies.

SEO Plumber Pro

Beware of SEO companies that charge $200-300 per month. You will get no ROI. Do we need to repeat that? The price range for good SEO should be between $500 and $1,000 per month depending on the size of your market. The important factor is ROI. The best ROI comes from ranking highest on Google for your top keywords. Aside from “plumber” you your profit centers like “water heaters” to rank highest. This takes time, of course. So, a good SEO company should be able to deliver results in 6 months or less. We target 90 to 120 days for you to rank highest for “plumber”.

SEO Plumber Pro works with plumbing clients in this way. We interview you about your company to gather the information we need to produce content. That’s about all we ask you to do. But, with our experience we can bypass a myriad for annoying questions about your plumbing company and we cut right to the chase. This makes it easier for you. You won’t have to spend a lot of time with us. That’s part of our appeal. Above all, we save you time and make you money. We’ve ranked all of our plumbing clients highest on Google. We’re your do-it-for-you SEO plumbing company.

Contact us or request a free consultation or quote from SEO Plumber Pro. Rank highest on google with SEO Plumber Pro!