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Internet Strategy for Plumbers

Internet Strategy for Plumbers

What’s the Best Internet Strategy for Plumbers?

There are a lot of different ways to try to get plumbing business on the internet. Angie’s List and Home Advisor are two of the biggest websites by volume of business. But, these are companies that require you to bid for work. Pay-per-click seems to be the most popular why for plumbers to advertise online. But, the response for PPC is only about 2%. PPC is fairly inexpensive, so that seems to be the main reason plumbers gravitate toward it. Internet strategy for plumbers also includes hiring an SEO company.

Internet Strategy for Plumbers

SEO companies vary in their business scope. Some charge $100-200 per month to basically give you a presence on the web. Perhaps they fill out your Google My Business page, post some photos and keep these updated every month. We don’t know exactly what they do for that price, but beware of SEO low-ballers. They don’t get you much of anything in terms of ROI. Perhaps these low-ball SEO companies work for plumbing companies, who just want to say they are doing something online.

Be #1 on Google & Google Maps

SEO Plumber Pro is in the business of making our plumbing clients #1 on Google and Google Maps. When you’re #1 on Google and Google Maps you’ll get over 50% of all the phone calls from ready-to-buy customers searching for a plumber online in your town and service area. You’ll get an ROI of well over 1000%. But, we only work with one plumber per town. So, our message is not for everyone. We just want to work with a good plumbing company that wants to become a great plumbing. We’ll also work with great plumbing companies.

Contact us or request a free consultation or quote from SEO Plumber Pro. Be #1 on Google and Google Maps!

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#1 on Google Best SEO for Plumbers Content Marketing Dominate your plumbing Market Plumber SEO SEO Plumber Pro Water Heaters

Dominate Your Plumbing Market

Dominate Your Plumbing Market

Dominate your plumbing market by being #1 on Google for local search for a “plumber”. It sounds simple because the concept is simple. Being #1 on the Google results page for a “plumber” search will bring you the most new ready-to-buy customers. Over 50% of the ready-to-buy plumbing customers searching for a “plumber” in your town will call you when you’re #1 on Google. Your ROI will be 1000% at the minimum. You’ll be dominating your plumbing market.

Ranking #1 on Google for “plumber” searches locally put you on the top of the heap. But. you can also rank #1 for other strong keywords that lead to your profit centers. Ranking #1 for “water heaters” and “water heater repair” will help you dominate the water heater installation and repair market. Many ready-to-buy water heater customers are surprised to find out that plumbing companies sell and install water heaters. You can also dominate other profit centers such as backflow services. You could rank #1 for “backflow services” and get over 50% of ready-to-buy customers calling you for backflow testing.

Dominate Your Plumbing Market

SEO Gets You to #1 on Google

Excellent SEO will get you to #1 on Google. Excellent SEO will also inform ready-to-buy customers of your capability and expertise. You can become the “expert in your field” with videos that answer frequently asked questions (FAQs) and “should ask questions” (SAQs). SAQs are questions your customers should ask, but don’t ask because they lack knowledge in plumbing. When you create and answer these type questions you become the expert in their eyes. All the while, this content is also building up your SEO score.

Blogging is another content area that we grow for you. Adding blog content with keywords for your profit center informs customers and grows your SEO score. To find out more about being #1 on Google contact us or request a free consultation. SEO Plumber Pro know how to make you #1 on Google.

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Buying Plumber Backlinks Plumber SEO

Plumber Backlinks

Plumber Backlinks

Plumber backlinks stink.  Backlinks are overrated.  Get the picture.  Hiring a backlink company is a waste of time.  Good relevant, informational content beats backlinks every time.  That’s our experience.  And we have experience.  Back in 2001 when we were building our first plumbing website backlinks were the rage. 

Aside from keywords it seems that backlinks were the holy grail.  We would call contractors, supply companies and construction agencies and ask them to link to our website.  Some companies linked to our website because they wanted to do it.  But, the thing that moved our plumbing website to#1 was the rich content, original content we posted on a regular basis.  We published a monthly, thousand word newsletter that was relevant and informative.  We rose to #1 on Google in many keyword categories.

Rich Content Rules

Rich content rules.  That’s a motto we endorse.  Back links stink.  We’ll second that.  We don’t feel that Google gives much credit for backlinks.  Why would they?  Especially manufactured backlinks.  In other words, it’s fine if other prominent websites want to link to our plumbing company’s websites, but we don’t count on it.  And it doesn’t move the needle like great content does.  And that’s what Google wants. 

Google wants websites with relevant, informative content.  And you can fulfill Google’s wishes when you post great content that’s useful to your plumbing customers.  Google wants good content for their users.  It’s the lifeblood of Google.  If Google can’t deliver a relevant, informative experience for it’s users that’s going to hurt Google big time.  They know that.  So, that’s why backlinks take a backseat to great content in the race to be #1 on Google.  Here’s one of our plumbing clients to tell you about his experience working with SEO Plumber Pro – Plumbers Marketing Only.

Want to know how you can beat your competition to be #1 on Google and get an ROI of over 1000%?  Call us at 707-928-0400 or request a quote.

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Content Marketing

Plumbing Content Marketing SEO

Plumbing Content Marketing SEO

Plumbing content marketing SEO.  This is the essence of your plumbing website.  It’s for the plumbing website owner who wants to get the best ready-to-buy internet plumbing customers in their city.  Content marketing tells the story of your plumbing company.  It tells customers how and why you can solve their plumbing challenge.  After all, you are not in the plumbing business as much as you are in the service business.

Content Marketing is All About Customers

Plumbing content marketing SEO is all about your customers.  That is focus of your marketing.  It’s the same as your plumbing business.  The Plumbing companies that focus on customers are the most successful ones.  The plumbing companies that focus on their own company instead of customers miss the brass ring.  Customers are the ones that make you successful.  They spread the word.  They keep you.  They are lifetime customers.  They are the core of your plumbing business.

Content Marketing SEO – What is it?

Content marketing SEO is your customer focused information.  It can be in the form of your blog, your videos, your photos, your frequently asked questions or company news.  Content marketing is distributed through blog posts, YouTube videos, Facebook, Google+ and other social media platforms.  The customer should always be the focus of your content marketing.

Plumbing Content Marketing SEO – FAQ & SAQ Videos

One of the best ways to connect with customers is a series of videos.  Five frequently asked questions answered by you on video is useful to customers.  Should ask questions are questions your customers should ask, but they don’t know it.  Five “should ask” questions separate you from the competition.  They show your customers you are the expert in your field of plumbing.

Contact us or request a free consultation or quote from SEO Plumber Pro. Rank highest on Google and Google Maps for an excellent ROI.

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best internet plumbing customers

Best Internet Plumbing Customers

Get the Best Plumbing Customers

Do you want to get the best internet plumbing customers?  Here’s how.  Local search.  That means ready-to-buy plumbing customers calling you.  Why?  Because you rank #1 on Google searches for “plumbers” in your city.  And the cost to you is very reasonable.  You can get a quote after you watch this one minute video.

Get the Best Internet Plumbing Customers Who Spend More

This is one of the plumbers SEO Plumber Pro worked with for a few years.  His ROI was 1000%.  That’s why local search is the fastest way to get the best plumbing customers.  Ready-to-buy plumbing customers.  “like someone turned on a light switch”, said this plumber.  “a fairly significant increase in the number of calls coming in, our average ticket, our bottom line.”  This plumber got more calls from better customers, who spent more money.  That’s a strong formula.

Get the Best Plumbing Customers for Life

Get the best plumbing customers as lifetime customers.  Local search is best and fastest way to do this.  Most ready-to-buy plumbing customers are looking for a plumber to help them immediately.  This is your opportunity to shine.  if you impress your new customer it is likely they will call you next time.  And the time after that.  For years and years.  The is the basis of success in the service industry.  You are not really in the plumbing industry.  You are in the service industry.  SEO Plumber Pro is not really in the internet marketing industry.  SEO Plumber Pro is in the service industry.  Like you.

SEO Plumber Pro

SEO Plumber Pro gets you to #1 for Google searches for “plumbers” in your city.  This gets you over 50% of the ready-to-buy plumbing customers searching the internet for a plumber in your city. 

Contact us or request a free consultation or quote from SEO Plumber Pro. Rank highest on Google and Google Maps for an excellent ROI.

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Plumbing Video Marketing

Plumber Broadcast Expertise

Plumber Broadcast Expertise

Plumbers are experts in plumbing.  And plumbers have studied and have experienced all different kinds of plumbing challenges.  But, who knows which plumbers are the most knowledgeable?  Especially if your a plumber who doesn’t really promote your expertise.  Plumber broadcast expertise!  So, here’s a way to do it and get ready-to-buy customers from it.

Video Marketing for Plumbers

SEO Plumber Pro has a proven system to broadcast your plumbing expertise.  So first, you need to make a list of 3 to 5 frequently asked questions.  Next, you need to make a list of 3 to 5 “should ask questions”.  These are questions that your customers should ask you, but they don’t have the knowledge to know those those questions.  So, these SAQs separate you from your competition.  They show your customers that you are the exert in your field.  SEO Plumber Pro helps you make short videos with the answers to these FAQs and SAQs.

Broadcast Your Plumbing Expertise

After we help you make the videos SEO Plumber Pro uploads your videos to your YouTube channel.  SEO Plumber Pro builds your social media network.  It includes YouTube, Facebook, Twitter and Google+.  Then we distribute your videos on social media.  So, this gives your customers a place to view your videos.  They will see you are the expert.  So, this makes them more likely to call you.  The other thing it does is increase your SEO score to help you reach #1 on Google for searches of plumbers in your city or town.

SEO Plumber Pro Makes You #1 on Google

Your plumbing videos are just part of what we do to make you #1 on Google.  You get over 50% of the ready-to-buy plumbing customers when you are #1 on Google.  Here’s a plumber we worked with.

If you are interested in getting over 50% of the ready-to-buy customers looking for a plumber in your city or town call us at 707-928-0400 or ask for a quote.

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Plumbing Video Marketing

Plumbing Videos Help SEO

Plumbing Expertise Videos Help SEO

Plumbing expertise videos help SEO.  It’s true.  And it helps your customers choose you as their plumber.  Here’s how it works.  Using video marketing.  First you make a list 0f 5 or 10 frequently asked questions.  How much do you charge?  Do you sell and install water heaters?  Then you make short videos with the answers to your FAQs.  Next you make a list of “should ask” questions.  These are questions your customers should ask.  But, because they lack your expertise they don’t know they should ask these questions.  Do you recommend a sewer inspection when buying a house?  Would a tankless water heater work better for you?  By answering these question on video your customers see you as an expert.

Video Marketing for Plumbers

Using FAQ and SAQs (should ask questions) as the basis of your videos builds trust with customers.  They see you as the trusted expert.  You can build a bond with customers before they even hire you.  New customers are more likely to work with you after you have have helped them.  With the videos you are answering questions customers have about their plumbing problem.  That is how they find you on the internet aside from Google searches.  These videos are located on your YouTube channel.  SEO Plumber Pro set that up for you.   Here’s  a plumber we worked with answering a question with video marketing.

This video puts the plumber in position as the expert on low flow toilets.  Then he instructs the customer to get his coupon and call.  That’s strong.  It works well.  This plumber was #1 on local Google searches for all the years we worked with them.

Videos Help Your SEO

We use Facebook, Twitter and Google+ to distribute these videos on social media.  That really helps your SEO score and helps move you up to #1. 

Contact us or request a free consultation or qquote from SEO Plumber Pro. Rank highest on Google and Google Maps for an excellent ROI.

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local Google searches for plumbers

One Plumber Per City

One Plumber Per City Wins SEO Game

One plumber per city wins SEO game.  That would be the plumber or plumbing company that is in the #1 spot for Google searches in your town.  When a ready-to-buy customers searches for a plumber in your town on the internet the #1 spot gets 50% of the customers.   If you’re #2 it drops to less than 20% of the customers.  If you’re #3 you get less than 10% of the customers looking for a plumber.

We Only Work with One Plumber Per City

SEO Plumber Pro only works with one plumber per city.  We don’t compete against ourselves.  One plumber per city wins SEO game.  We want that to be you – working with us.  Our job is to beat all of your local competition and make you #1 for Google searches for plumbers in your city.  so, we make your phone ring.  Your job is to turn those phone calls into new customers.  Lifetime customers.

Being #1 on Google Gets You Better Customers

We have found from working with plumbers over the last 15 years that when they reach the #1 spot on Google ranking for their city they get better customers, who spend more money with them.  Listen to one of our plumbers, who was #1 with us.

Being #1 in your city for Google searches for plumbers is the fastest way to get new ready-to-buy customers.  When a customer searches for a plumber in your city they need a plumber now or in the near future.

We are a do-it for-you company

SEO Plumber Pro is a do-it-for-you company.  We do everything for you you.  We don’t even offer training.  It doesn’t work as well as when we do everything.  Besides, you are busy running your plumbing company.  So, that’s full time work.  We just want to increase your work and bottom line. 

Contact us or request a free consultation or quote from SEO Plumber Pro. rank highest on Google and Google Maps for an excellent ROI.

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SEO Search Ranking

SEO Photo File Names

Strategy before SEO

You have devised your internet marketing strategy to capture and convert leads into sales, customers or clients.  So, now you need to make sure your plumbing company website ranks #1 locally.  That means ranking locally for your keywords, which should directly correlate to your biggest profit centers. Using Santa Rosa, California as an example, if you’re a plumber you want to rank #1 for the search, “Santa Rosa plumber”. We know this is a common search.  When we start to type it in the search bar because Google finishes typing it before we do in the drop down menu. Don’t worry, we’ll get to SEO photo file names in a bit.

SEO for The Searchers

In this search example of “Santa Rosa plumber” we must consider who is entering this search. It could be a homeowner, who has a plumbing problem.  A consumer searching for a plumber to perform service would most likely search for “Santa Rosa plumber”. You want to rank #1 for this search if you’re looking to increase work for your service department. In the search for “Santa Rosa plumber” most of the searches will probably be from homeowners.

SEO Photo File Names  

So, let’s stick to the ‘Santa Rosa plumber” example here and look at some of the finer details that will help you reach the #1 ranking locally. One of the finer points in SEO for internet marketing is the use of photos to attract attention and response on the internet. What makes that point even finer is the SEO photo file names attached to the photo. Yes, everything counts, when Google is indexing internet information. Using photos with SEO photo file names that include keywords gives you another edge in SEO.  So, photos with keywords in the file name that match the content boost your SEO score.

Call SEO Plumber Pro at 707-928-0400 to find out how you can get 50% of the ready-to-buy leads in your city for Google searches for “plumber” or go here to get a quote!