Facts About Local SEO Show High Demand
For those of you wondering how important local internet search is to your plumbing company here are some facts. 60% of American adults conduct searches for local services or product information on tablets and smartphones. 50 % of searchers on their mobile phones who conduct local searches are looking for things like a local business address. 78% of local-based searches on a mobile device end in purchases being made offline. These facts about local SEO were compiled by the Search Engine Journal.
The Search Engine Journal also listed the industries that benefit most from local search. Lawyers and law firms, doctors and medical practices, plumbers and restaurants are at the top their list. Here’s what the Search Engine Journal says about plumbers. “Think about it: when someone has an emergency involving plumbing, are they going directly to the store? No, they usually go to Google to search for a “plumber near me”. The Google search results provide an easy way for someone to call a plumber
directly, read reviews, and access local plumbers immediately if they have such an emergency.”
Rank Highest on Google for a Great ROI
The Search Engine Journal basically echoes what we have been telling you for quite some time. The only time anybody searches for a plumber is when they need a plumber. We’ve also written about how customers forget plumbing companies they have used in the past. Even when a customer is happy with a plumber they’ve used they tend to forget their name. It’s mostly due to the passage of time in between visits from a plumber. So, Google search is where most ready-to-buy customers go to find a plumber.
Great plumber SEO is the key to rising to the highest Google organic results and Google Maps. You might want to think about hiring a SEO company that specializes in plumbers.