Social Media Optimization (SMO) for Plumbers Brings Additional Customers
SEO stands for search engine optimization and it refers to your website. SMO stands for social media optimization and refers to your Facebook, Twitter, Yelp, YouTube and Instagram pages that form your social media network. Other sites, such as Pintrest and LinkedIn can be added also. We will build out your social media network and optimize it. The main function or your social media network is to spread the news of your plumbing company across the internet. Then, social media optimization (SMO) for plumbers can be activated to bring you additional customers.
When we blog for you we create optimized content that positions you as the expert in your field. This strategy brings you better customers. People that want the best plumber are willing to pay to get that plumber. These are people you want the most as customers. Most of these ready-to-buy customers will search Google for a plumber. So, if you are #1 on Google you’ll most likely get a call. Again, these customers want a good plumber with price as a secondary concern.
Be Where Your Customers are on the Internet
Even though most good ready-to-buy customers search Google for a plumber, other customers search social media sites they frequent for a plumber. People who spend a lot of time an Facebook will search for local businesses there. Your Facebook business page can ask your Facebook friends and followers to “like” your Facebook business page. This will give you exposure to them and many of their Facebook friends when you post on your Facebook plumbing business page. As a result, you reinforce top of mind thinking that reminds them who their plumber is or should be – you.
Optimizing you social media network bring s you customers and raises your SEO score to help you get to #1 on Google, too.