The Long Game
Plumbers are really no different than other small business owners. Many plumbers look for quick fixes for their marketing strategy. Many plumbers just don’t have the time to work on marketing. In those cases, the smart ones hire an in-house professional or an agency. We’re talking about plumbing companies that want to be one million dollar companies. or more, annually. These are the plumbers who know the long game. To market effectively you need a long term plan, which you can adjust as needed, but you need a plan. We suggest the SEO long game for plumbers.
“We always ask our customers how they heard of us”, the plumber will proudly state. The truth is this plumber has to ask his customers because he just doesn’t know where his customers are coming from. A good marketing plan tells you in advance how customers will react and how many will call you when they need your services. In the SEO long game for plumbers we know how many customers will see you online and contact you as a result.
SEO Plumber Pro Knows the Long Game
We Googled “SEO Long Game” and here’s what we got from the Google answer box. “Many SEO firms will tell you that it takes 4 to 6 months to start seeing results. That’s generally accurate, but bear in mind this is when you start seeing results, and SEO results grow over time. Whatever results you’re getting at 6 months should be considerably less than what you’re getting at 12 months.” We tend to agree with this answer. We think it takes 6 months to decide if you want to continue with your SEO program.
SEO Plumber Pro requires a 6 month commitment from it’s plumbing company clients. We believe you should start to see results after 90 days. This is when you should reach #1 on Google. You’re results will increase from 4 to 6 months, at which time you can decide if you want to continue on. You’ll get over 50% of the calls from ready-to-buy customers searching for a “plumber” in your town when You’re #1 on Google.