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Behind the SEO Curtain

Behind the SEO Curtain

Who is the wizard behind the SEO curtain? SEO Plumber Pro, that’s who. When you hire SEO Plumber Pro there is never a time when you will be asked to perform SEO duties . In fact, we don’t allow it. It is our job and duty to perform for you. The only time we ask for your participation is when we need company information or when we make videos.

We understand that you must concentrate wholly on your plumbing company and the business you conduct. So, that’s why we work independently of your operation. We may ask for your passwords to optimize your website and social media network. But, aside from the key pieces of information about your business we operate behind the SEO curtain. We concentrate wholly on making your plumbing company #1 on Google.

behind the seo curtain

SEO Plumber Pro Tactics

SEO Plumber Pro is a “white hat” company. We don’t use questionable “black hat” tactics to increase your SEO score and ranking. SEO Plumber Pro uses many Yoast SEO tactics. Yoast is a company that supports WordPress website SEO. So, that’s one of the reasons we like to use a WordPress website for our plumbing clients. Yoast educates and updates WordPress SEO professionals. SEO Plumber Pro also relies on 20 years of experience in the SEO industry. We have extensive experience in optimization, keyword research and SEO copywriting.

There are a myriad of details that go into SEO. To get your plumbing company to #1 on Google we use them all. As a result, when you’re #1 on Google you get over 50% of all the phone calls from ready-to-buy customers searching for a ‘plumber” in your town. You’ll get a ROI of well over 1000%.

To find out more about being #1 on Google contact us or request a free consultation with SEO Plumber Pro.

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Old School Plumber SEO

Old School Plumber SEO

Old school plumber SEO still exists here at SEO Plumber Pro. We started in the internet marketing business in 2001. Back then there weren’t any social media websites. Mobile phones were in their infancy. Apple released their first iPhone in 2007. We built websites for our clients, published newsletter and emailed them to subscribers. That was the extent of online marketing for us and our clients at that time. But, our clients were ahead of all of their competitors. We noticed our clients coming up first on Google for their best keywords. Google and content became our vision for the future of SEO.

In 2001 the Yellow Pages were still a mainstream advertising platform for plumbers. So, we created print ads for phone books, directories, magazines and newspapers for many of our clients. But, we were already trying to steer our plumbing clients to the internet. Our reasoning was customers would increasingly search Google for goods and services they wanted to buy.

old school plumber seo

Old School Content

Content is still king in the SEO world. That’s the old school tactic that SEO Plumber Pro still employs for plumbing clients. Many years ago we replaced newsletters with blog entries. Blogs started to enter mainstream in 2003, the same year WordPress was released. So, we use WordPress as often as possiblebecause it’s still considered a great blog platform. We offer a free WordPress website to our plumbing company clients.

The big difference from the old days is social media. Facebook, Twitter, YouTube and Google Posts are the main platforms we use to distribute content for plumbing companies. We create content for client websites and blogs. Then we syndicate and distribute that content on our client’s social media network. Video marketing really started in 2005 with release of YouTube. YouTube was purchased quickly by Google the next year and it became a marketing staple. This signaled the beginning of video marketing as content. We use video marketing in our SEO mix with solid content that answer customer’s questions about your plumbing solutions.

Find out more about how your plumbing company website can rank #1 on Google. Contact us or request a free consultation to get over 50% of ready-to-buy customers searching the web for a “plumber” in your town. You’ll get an ROI of well over 1000%.

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Why SEO Over PPC for Plumbers?

Why SEO Over PPC for plumbers?

Why SEO over PPC for plumbers? It’s a question you should ask. The whole idea of a plumber having a website is to increase business. So, what is the best and fastest way to make the phone ring. Many people think it’s pay-per-click (PPC). It is fast. All you have to do is put together a simple Google ad. Google has a great ad program for users. It has all the instructions and simple forms that you just fill out. But, most users just put the website address as the link. The ad just sends you to the website.

Why SEO Over PPC for plumbers

What you really need with PPC is a good landing page. Landing pages are a whole industry. So, you can hire a professional to build and install a landing page with a good offer. Perhaps a special offer or discount would make the phone ring. Google ads will appear on the first page of the search results page (SERP). They are at the top and bottom of the page. They are labeled as an “ad”. Statistics say more users click on the organic results, which rank the websites by relevance and good information. Research shows “the opportunity from organic search is 5.66x that of paid search.”

SEO Ranking of #1 is the Best

Why SEO over PPC for plumbers? SEO Ranking of #1 is the best for plumbers. If you can get it. When you compare SEO vs. PPC that contrast is striking. PPC is less expensive, but less effective in terms of clicks. If you’re #1 on Google and Google Maps you get over 50% of the phone calls from ready-to-buy customers. With a PPC ad you get less than 10% of the clicks when you’re in the top position or #1. And the ads rotate, so you’re not even in the #1 position half the time or less.

To find out more about being #1 on Google contact us or request a free consultation.

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SEO Scoreboard for Plumbers

SEO Scoreboard

SEO scoreboard watching is a daily pastime for SEO Plumber Pro. When a customer is searching for a “Sacramento plumber” the Google search engine results page shows the the top 10 search results. This is your SEO scoreboard. Whoever is #1 is winning and getting over 50% of the calls generated by searches like this. There is no getting around it. This is the definitive final score of the moment. It’s super dynamic because the rewards of being the #1 plumber are so great.

Most marketing and advertising on the internet or anywhere else is intangible until a definite return on investment (ROI) can be verified. That’s what’s so great about the SEO scoreboard. There are defined benefits from being on page one or being #1 on Google. It’s like a horse race. Even if the winning horse wins by only a nose it still gets the full share of first place money. Second and third place finishers win much less money than the winner.

seo scoreboard

#1 Plumber on Google

When one of our plumbers is wondering how their plumbing company is doing on Google it takes just a minute to find out. They can just search for “Sacramento plumber” and see who is #1 in their town. It’s that simple. It’s that tangible. But, if you’re #1 on Google you probably won’t have time to this Google search for a plumber. You’ll be working full time with the additional customer phone calls you’ll be answering. It’s full time work.

Making your plumbing company #1 on Google is our full time job. SEO Plumber Pro is a do-it-for-you company. We do everything for you. The only chore we ask of you is to share your business vision and information. We ask you about your expertise. We will make videos with you addressing frequently asked questions and should ask questions. Should ask questions are question your customers should ask, but don’t even know it. You will educate them and they’ll see that you are an expert in your field.

Contact SEO Plumber Pro or request a free consultation to find out more about being #1 on Google.